Getting published
What a local editor needs before they'll publish your story
Most business news is turned away for the same three reasons. None of them are about writing. Here is what we check, and what to send so a story clears review.
Guides
How to get your news published and found
Practical guides for organizations, schools and colleges — what an editor checks, what makes a story publishable, and how verification works. Plus the reasoning behind what we choose to cover.
For organizations
Getting your news published, and what we need from you.
Getting published
Press release vs. a publishable story
The same facts, written two ways. One gets rewritten from scratch or turned away; the other publishes. A side-by-side on what actually changes.
Getting found
Why a permanent profile outlasts a news mention
A news mention peaks in three days and then decays. A profile page accrues. If you only maintain one of the two, maintain the profile.
Trust
What “verified” means here, and how to get there
Three verification levels, what each one actually claims, and what you need to supply to move up. Verification describes the checking, not our opinion of you.
For schools and colleges
Placements, achievements and the campus record.
For institutions
Your college's placement results are invisible on Google
Placement season produces the most searched-for information a college holds, and most institutions publish it as a PDF nobody can find. Here is the fix.
For institutions
ITIs and polytechnics: telling the skilling story
Industrial training institutes and polytechnics place more people into work than most degree colleges and are almost entirely absent from the local record. Why that is, and what to publish.
How we work
What we cover, how we check it, and why.
Editorial position
Why we don't cover crime, politics, traffic or weather
We seeded those categories early and then retired them in a migration. This is the reasoning, including the part that is self-interested.
7 guides, and counting
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